How to Use a Featured Menu to Test Recipes Before Going All In
At EyeSpy, we’re always looking for smart, low-risk ways for restaurants to innovate without blowing the budget. One of our favorite tricks? The featured menu. Miyuki One Bear, Executive Admin to the CEO at Oren’s Hummus, put it best: “The featured menu is a way that...
The Psychology of Menu Design: How Smart Layouts and Word Choices Drive Sales
We’ve helped restaurants across the country design smarter menus that increase check averages, improve guest trust, and highlight what matters most. Behind every layout decision, font choice, or dish description is one thing: psychology. Here’s how it works. ...
Earth Day Blog Series: Spotlight on Sustainable Seafood
Seafood is light, bright, and endlessly versatile. But it also comes with a responsibility: sourcing and serving it in a way that supports healthy oceans and ecosystems. Here’s how to make seafood shine on your spring menu—while doing right by the planet. Choose...
Easter Brunch: The Event, The Menu, The Money
Easter brunch is a golden ticket. It’s a reason for families, friends, and Instagram-happy foodies to gather. But if you want those tables full, you need more than a sign in the window. You need a strategy. Get the Word Out—Early and Often Reservations book fast. You...
